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SEO Basics: How to Get Your Website Ranking on Google

Posted: 2/19/2025

Categories: Content Marketing Lead Generation SEO

Why Your Website Isn’t Converting (And How to Fix It)

Posted: 2/19/2025

Categories: Content Marketing Lead Generation SEO

1. Start with the Right Keywords 🔑

Google works like a giant matchmaking service. People type in what they’re looking for, and Google finds the best results. Your job? Make sure your website speaks Google’s language!

How to Do It:

  • Think about what your customers would type into Google. (Example: “best coffee shop in [your city]” or “how to fix a leaky faucet.”)
  • Use free tools like Google’s Keyword Planner or Ubersuggest to find relevant keywords.
  • Sprinkle those keywords naturally into your website content—headlines, paragraphs, and even image descriptions.

Pro Tip: Avoid keyword stuffing! Google’s smart enough to know when you’re trying too hard. Keep it natural. 😊

2. Create High-Quality, Helpful Content ✍️

Google loves websites that provide real value. If your site has useful, engaging content, people will stay longer—and Google takes that as a sign that your site is worth ranking higher.

What to Write About:

  • Answer common questions your audience has.
  • Write blog posts, how-to guides, or FAQs.
  • Keep content fresh—update old posts with new info.

Pro Tip: Longer blog posts (1,000+ words) tend to perform better in search rankings. But don’t write a novel—keep it engaging and scannable!

3. Optimize Your Website for Speed and Mobile 📱⚡

Nobody likes a slow website, especially Google. Plus, most people browse the web on their phones these days. If your site isn’t mobile-friendly, you’re losing visitors (and rankings).

Quick Fixes:

Pro Tip: A fast website improves user experience and boosts your chances of ranking higher. Win-win!

4. Get Backlinks from Other Websites 🔗

Backlinks (when other sites link to yours) are like votes of confidence in Google’s eyes. The more high-quality websites linking to you, the better!

How to Get Them:

  • Write guest posts for industry blogs.
  • Partner with local businesses for cross-promotion.
  • List your business on directories like Google My Business, Yelp, and industry-specific sites.

Pro Tip: Avoid sketchy “buy backlinks” services—they can do more harm than good! Focus on earning genuine links.

5. Set Up Google My Business (If You Have a Local Business) 📍

If you run a local business, this is a must! Google My Business (GMB) helps your business show up in local searches and Google Maps.

6. Use Internal Links and Descriptive URLs 🔍

Google loves organized websites. Linking between your own pages helps Google (and visitors) navigate your site more easily.

7. Track Your Progress with Google Analytics 📊

SEO isn’t a one-and-done thing—it’s an ongoing process. The good news? You can track how well you’re doing!

Final Thoughts 🎯

SEO doesn’t have to be scary or complicated. With a little effort and consistency, you can get your website ranking higher on Google and in front of the right audience.

✅ Start with keywords

✅ Create valuable content

✅ Optimize for speed and mobile

✅ Get backlinks

✅ Use Google My Business

✅ Improve your site’s structure

✅ Track progress with Google Analytics

The best part? Once your site starts ranking, the traffic keeps coming! So, take these steps, implement them one at a time, and watch your website climb the search results. 🚀

Need help with SEO? Young Web Design can give your website the boost it deserves.

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